My 3 Words for 2015

  • Jeff Gibbard
  • 2 min read

It’s the first video of the year.  I woke up early…and it shows.

I couldn’t stop thinking about my three words.

I had a list of 10 different words and I finally settled on three.

My three words for 2015 are:

  1. Urgency
  2. Focused
  3. Outbound


I want to play everyday like I’m in the two-minute warning.

If I don’t get these things done, I lose the opportunity.  Things must get done.


I need to better choose WHERE I focus my energy.

I’ve tried to do too much, I’ve taken on too much.

It’s time to be more focused on where my energy goes.


I cannot rely on the universe to simply bring me business because I want it.  I’m not entitled to business, I don’t inherently deserve it, I must work for it, which means going and getting it.  Our biggest client is the result of an outbound effort.

But it’s not just about new business; in my relationships, both personal and professional, I have put nearly all of the pressure for maintaining the relationship on the other person.  Far too infrequently have I proactively reached out to a friend just to say hello.  Far too few times have I reached out to someone in my professional network just to her how things are going, and how I might be able to help.  I know this is selfish, and I can do better.

Previous year’s words

My 3 Words from 2014

My 3 Words from 2013

What are your three words?

1 reply on “My 3 Words for 2015”

  • November 24, 2017 at 5:17 pm

    […] In 2015, my words were: Urgency, Focused, and Outbound, which I later replaced with: Expanded, Diligent, and Outbound. […]

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