Companies all over the country are facing worker shortages in what has been dubbed “the great resignation.“ “People just don’t want to work” or so the narrative goes. Today, we’re going to answer the question of why people are leaving, and what we can definitively do to fix it. Read the post for full context […]
Immeasurable Impacts and the Downside of Perfectly Efficient Marketing
On March 1, 2011 I launched True Voice Media, a social media agency. Having graduated from my MBA only 3 years prior, I’d been putting what I’d learned into practice. I’ve written and spoken plenty of times about the lessons I’d learned in my MBA. One of the most important is that money is the […]
Heroes & Villains
In the comics, Heroes and Villains are typically clearly defined. In reality, particularly in business, things are less obvious. In the comics… Heroes may be distinguished by overtly patriotic imagery, association with the military or law enforcement, their tendency to rescue people in peril, or simply by contrasting them against the villains. Villains may be […]
The Interesting Parallels of Hiring and Dating
I really enjoy my side-hustle. I write online dating profiles…and I’m REALLY good at it. 7 years ago I developed a… Posted by Jeff Gibbard on Monday, March 22, 2021 About two weeks ago, I posted on Facebook about my side hustle of writing online dating profiles. It is a business I started several years ago […]
Enough
I have a lot of conversations about growth. Many of my clients hire me to help them grow. There’s a question I’ve been meaning to ask but until now, I have not had the courage to ask. Here’s what I need to know… How much growth is enough? I felt strange even writing that. It’s […]
Pay a little more, or get a little less
I can’t remember where I first heard this expression, but I’ve been using it ever since, and I love it. Typically, I use this phrase when a client is pushing back on me—or somebody that I’m coaching—about expanding the scope of work at the same price, or keeping the same scope of work at a […]